Case Study: Squilla & Squidge

The Brief

To create a fun and vibrant logo for a new VW Campervan converted street food business. They would be serving up falafel and spicy meatballs and they wanted to have a nod towards the Caribbean roots of the owner. The main style was to be fitting for the VW/surfer community, be fresh and fun and incorporate the hibiscus flower and the hummingbird.

Some of the initial ideas for the logo…

(click to view a close-up)

A decision is made...

...and the logo package is created (here's the 'avatar' selection)

Before & After



Print Work

We designed and printed business cards to start spreading the word as the VW Van refurbishment was being finished...

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