Case Study: Miles Better Security

The Brief

To create a visual brand identity for new business Miles Better Security. Starting with the logo package and then moving on to business cards, referral cards, promotional fliers and more. The client has also followed the branding through their website, vehicle livery, uniform and more. This business launched with all this in place and instantly positioned itself as a professional service provider, which has helped grow the business fast in a short time frame.

Some of the initial ideas for the logo…

(click to view a close-up)

A decision is made...

...and the logo package is created

This one is a little different to the norm because we ended up creating 2 versions of the logo to ensure that it would fit well in all the ways it could be used: landscape and square.
Here’s the finished avatars…

Print Work

We designed and printed business cards, fliers and adverts to start with and continue to add marketing materials as the brand develops

Some A5 promotional fliers that were leaflet dropped in the main service areas.

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